Local Listings Management with Uberall

Written by: 
Molly Niemczyk

Uberall is a company that works to create a seamless consumer experience both online and offline. One of the ways it achieves this is through its listings management software. Let’s discuss how it works, and how it can help your business to thrive.


What is Listings Management?

When users search for your product or service, you want your business to appear at the top of the local search results with the most accurate, up-to-date information. Uberall claims to help with this by optimizing your online presence for all of your company’s physical locations, also known as “listings management”. 


Why is it Important?

When consumers are interested in purchasing a product or service, many will do a search online and then visit a physical location within 24 hours. It’s important that your business is showing up for these local searches. After all, customers can’t consider your company if they don’t know you exist!

You also want to make sure that your online information has the latest information, so that customers know how and when to reach you, and whether you have what they’re looking for. If you’re a restaurant, you need to update your online menu items. If you’re a department store, the products you show online need to reflect what you have in stock in the physical store.


How Does it Work?

According to Uberall, Listings “makes it super easy to centrally create, manage, and optimize local listings across 125+ publishers in real-time.” These publishers include search engines, social networks, and directories. Uberall has direct integrations with many of the top search engines and platforms, and even has an API integration with Google. This means client data can be managed on Google My Business and Google Maps.

So let’s say you need to update your opening hours for multiple locations at once. Uberall simplifies the process so that you can update information across stores simultaneously, rather than one at a time. This bulk editing can be incredibly useful if you have a company-wide change that affects multiple brick-and-mortar locations. 

Besides making it easy to provide customers with updated business information, Uberall also provides SEO-minded recommendations and services. As you type, the software gives keyword recommendations that are meant to positively impact SEO rankings. It can also recognize the presence of duplicate listings and suppress them on partner platforms.

Finally, Uberall allows for “profile protection,” which just means that brand profiles are claimed and protected so that third parties cannot edit them.


How Do I Get Started?

You can fill out this form to request a demo.


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