5 SEO Strategies for Your Business

Written by: 
Molly Niemczyk
07/19/23

Are you a business looking for some help with your SEO? Feeling overwhelmed? Relevance Advisors is here to help. We’re an Atlanta SEO agency with over 13 years of experience. Today, we’re sharing five SEO strategies for your business, and how we can help you take your SEO efforts to the next level.

 

1) Content Writing

Creating content is one of the most well-known and popular methods of SEO. SEO content is strategically crafted to do two things: attract the ideal audience to your brand’s website, and rank well on Search Engine Results Pages, or SERPs. “Content” might take the form of blog posts, an FAQ, or informational pages on your website, but in all its forms, the goal is usually the same: improve the number of qualified leads to your site.

Relevance Advisors has helped a wide range of different brands create engaging content that highlights their brands and speaks to their target audiences. We can help you devise a content creation strategy that works for you.

 

2) Keyword Research

Related to content writing is keyword research, which is an analysis of what your target audience is searching for, so that you can use those keywords for your ads or organic content. SEO is focused on the latter; information found through keyword research is often used to craft better blogs and more curated website content for users.

Our SEO experts will perform a deep dive into the keywords that are used to find you and your competitors, as well as potential new keywords that could be implemented on your website to encourage relevant traffic.

 

3) Link Building

Link building is another important way to improve traffic to your website, and the natural next step to having quality content with relevant keywords on your website. Link building is the process of increasing the number of websites that link back to your business – these links are known as backlinks. When you have webpages with valuable content that are worth linking to, this is an easier feat.

In addition to helping you create valuable content, Relevance Advisors will help you promote your site in a way that encourages backlinks to your site.

 

 

4) Local SEO Research

Whether your business caters to one location or thousands, having geo-targeted content and keywords is an important SEO strategy to encourage traffic from users looking for products or services nearby.

Our agency helps you research, analyze, and select relevant geo-targeted keywords that can help audiences in specific locations find your business.

 

5) Technical SEO

Content and keywords aren’t the only keys to a good or bad SEO strategy. Sometimes, it’s simply the difference between the length of a URL, or the size of an image on your site. These little things can make a big impact on your site speed and usability, which in turn has a huge impact on the user experience.

Relevance Advisors offers SEO Audit services in order to identify any potential issues such as these. We present these findings in a comprehensive, easy-to-understand way, with a more detailed document for web devs to make the necessary changes.

 

--

Relevance Advisors is a marketing agency based in Atlanta, GA. Learn more about our SEO services here, and reach out today to learn more about how we can help your business to thrive.

Ready to get started?

if you are interested to learn more about our company or services, we would love to hear from you.
facebook-squaretwitterlinkedininstagrammenu